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| Real Estate Consultancy › Why Prefer DLF |
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Why Prefer DLF
DLF is India's largest real estate company in terms of revenues, earnings, market capitalisation and developable area. In line with its current expansion plans, DLF has over 425 million sq. ft. of development across its businesses, including developed, on-going and planned projects. This land bank is spread over 32 cities, mostly in metros and key urban areas across India. Already a major player in locations across the country, DLF, with over six decades of experience, is capitalising on emerging market opportunities to deliver high-end facilities and projects to its wide base of customers by constantly upgrading its internal skills and resource capabilities.
A roster of world-reputed businesses chooses DLF to jointly venture with, to seek growth in India. Among them, Laing O'Rourke- famous UK based construction company credited with construction of Dubai International Airport, London's Millenium Tower, etc, will construct all DLF's landmark projects. Together DLF-Laing O' Rourke shall build the expressways, ports and other megastructures of India's new economy. Nakheel of Dubai are partnering with DLF for townships of pathbreaking concepts in India. WSP Group Plc is also partnering DLF, providing Management and consultancy to the built and natural environment. DLF has also tied up with Hilton Hotels to jointly develop world class hotels in India. It is more than market dynamics however. DLF management constantly upgrades professional resources to construct responsive strategies, to adapt to local preferences; to deliver high quality, in all its projects and services to a wide customer base.
All the intensified growth underlines DLF's commitment to quality, trust and customer sensitivity and, delivering on its promise with agility and financial prudence. This, in turn, has earned DLF the coveted 'Superbrand' ranking for three years consecutively, including the current year.
All the intensified growth underlines DLF's commitment to quality, trust and customer sensitivity and, delivering on its promise with agility and financial prudence. This, in turn, has earned DLF the coveted 'Superbrand' ranking for three years consecutively, including the current year.
DLF's office segment is one of the group's most admired verticals. Nearly 40 msf of ongoing projects forms a strong portfolio for DLF offices, having reached a mature delivery platform of 11-12 msf on an annual basis. Current land resource owned by DLF for development of offices across the country is 164 msf approximately.
With a booming retail environment on the horizon, this is a major thrust area for the Group and DLF is actively creating new shopping and entertainment spaces all over the country. The company has 12 mn sq. ft of retail projects under construction and owns land resource of another 92 msf for development in metros and other key urban destinations across the country. These include categories of prime downtown shopping districts, shopping centres and super luxury malls, amongst others.
With the growth of the Indian economy and the resulting increase in corporate and consumer incomes, as well as foreign investment, DLF sees significant opportunities for growth in its three primary businesses. DLF's mission is to build a world-class real estate development company with the highest standards of professionalism, ethics and customer service and to thereby contribute to and benefit from the growth of the Indian economy.
History Of DLF
The DLF Group was founded in 1946. We developed some of the first residential colonies in Delhi such as Krishna Nagar in East Delhi, which was completed in 1949. Since then we have been responsible for the development of many of Delhi's other well known urban colonies, including South Extension, Greater Kailash, Kailash Colony and Hauz Khas.
Following the passage of the Delhi Development Act in 1957, the state assumed control of real estate development activities in Delhi, which resulted in restrictions on private real estate colony development. We therefore commenced acquiring land at relatively low cost outside the area controlled by the Delhi Development Authority, particularly in the district of Gurgaon in the adjacent state of Haryana.
This led to our first landmark real estate development project - DLF Qutab Enclave, which has now evolved into DLF City. DLF City is spread over 3,000 acres in Gurgaon and is an integrated township, which includes residential, commercial and retail properties in a modern city infrastructure with schools, hospitals, hotels and shopping malls. It also boasts of the prestigious DLF Golf and Country Club with night golfing facilities.
Awards
Business Leadership Awards: DLF chosen as the leader
DLF was chosen as the leader in the 'Building & Construction - Real Estate' category, in the 2nd NDTV Profit Business Leadership Awards held in New Delhi on July 27 2007. This award reaffirms DLF's leadership position and underlines the contribution made by DLF in the real estate sector. This award saw India's best business leaders under one roof and was presented by Honourable Finance Minister, Mr P Chidambaram.
K P Singh wins special NDTV Award
Mr. K.P.Singh has won the NDTV Special Award in Business. At a glittering awards function at the Taj Palace on January 17, the DLF chairman was among a galaxy of eminent personalities to be honoured for their contributions in various fields, ranging from business and politics to sports and films.
The citation said: "K.P. Singh presides over the DLF group, India's largest real estate development company. As of October 6, 2007, his net worth was calculated at $32.9 billion. He is credited with converting Gurgaon into a real estate hotspot".
G.B. Pant University conferred an Honorary Degree of Doctor of Science to Mr KP Singh
G.B. Pant University Of Agriculture & Technology conferred an Honorary Degree of Doctor of Science to Mr K P Singh in the April '08, in recognition of his invaluable contribution in the field of Business Administration.
The DLF Story
Mr. Singh is the undisputed leader in the country's real estate business, presiding over India's largest real estate company, DLF Limited.
Head of India's 3rd largest private sector company: Mr. K. P. Singh is Chairman of DLF Limited, which in 2007 successfully completed India's largest-ever IPO (initial public offer), raising approximately $2.2 billion from investors. DLF Limited is the country's third largest private sector company in terms of market capitalization, which today stands at over Rs One Lakh crores.
Creator of Unique Business Model: Mr. Singh has developed a unique business model for his company based on development earnings and rental earnings, with an exposure spread across businesses, segments and geographies to mitigate market down cycles.
Pan-India Presence: Under Mr. K. P. Singh's leadership, DLF has spread its presence to 32 cities across 18 states of the country. DLF presently has around 60 million sq ft of area under construction across residential, commercial and retail segments, taking it amongst the largest developers of the world. Mr. Singh has ensured that DLF acquires strong management teams, which run businesses independently, though complementing each other.
Expanding Horizons: Taking his objective of 'Building India' to new level of realization, Mr. Singh has expanded the horizons of the DLF group into new verticals like Hospitality, Financial services, Infrastructure and SEZs, and now Retailing.
Strategic Alliances: To cater for the requirement of growth of its various businesses, DLF Limited has made strategic alliances / joint ventures with the following international organizations;
Hi-Tech construction and development of infrastructure - a JV with Laing ORourke, a leading UK based Construction Company.
Hospitality - a Joint Venture with Hilton Hotels Corporation for the development of 75 business hotels across the country.
Luxury Hotels - DLF has also acquired controlling stake in Aman Resorts, a chain of marquee luxury hotels and resorts in 18 cities worldwide.
Integrated townships - a JV with Nakheel group of Dubai to develop two large integrated townships of 20,000 acres each.
Integrated townships - a JV with Nakheel group of Dubai to develop two large integrated townships of 20,000 acres each.
Corporate Social Responsibility (CSR) Initiative: Mr. Singh has been a firm believer and is committed to the concept of corporate interventions in the social sector encompassing CSR and philanthrophic activities. He has constantly provided direction and impetus to the development activities of the DLF group which include:
- Bringing major reforms and improvements in the living standards of the construction workers;
- Adopting villages in and around DLF townships;
- Supporting the basic education for the underprivileged in over 25 villages; and
- Providing job assured skill development training in areas of hospitality, customer relations and sales and IT enabled services for over 1500 rural youth annually.
To accelerate and synergise the initiatives in the social development field, Mr. Singh has established the DLF FOUNDATION, which embodies his vision of significantly contributing to the upliftment of the less fortunate sections of society and transforming stagnant lives into active partnerships, thereby creating sustainable economies.
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CAPITAL GREENS PHASE-3
by DLF
(Residential)
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